Explore Rutgers

Marketing Campaign

The purpose of this campaign was to market to High School seniors looking for colleges. Student services would take these pieces to college fairs.
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Collateral in this campaign included:
• An illustrated 3D pop-up map of the campuses with facts
  (NJ Ad Club Award Winner - 2019)
• A dedicated website with animated maps
• Post cards with messages from faculty
• A table cloth

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