Explore Rutgers

Marketing Campaign

The purpose of this campaign was to market to High School seniors looking for colleges. Student services would take these pieces to college fairs.

Collateral in this campaign included:
• An illustrated 3D pop-up map of the campuses with facts
  (NJ Ad Club Award Winner - 2019)
• A dedicated website with animated maps
• Post cards with messages from faculty
• A table cloth

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